Advertising and Magazines assessment learner response

 1)Write down the mark you achieved for each question:


Q1: 0
Q2: 4
Q3: 3
Q4: 0
Q5: 2


2) What does CONVENTION mean? How are the conventions of magazines and adverts different? 

conventions mean typical features you can see a convention feature for a magazine a cover line however an advert dont have a cover line

3) Look at the 'Unseen' text (Grazia magazine picture) and Question 2 and complete the following paragraph:


Kate Middleton is a member of the Royal family so she is rich and important but the magazine also wants her to be seen as relatable and similar to their readership target audience. They do this by using a ___medium____ camera shot, showing her body position as _____enthusiastic ___and her facial expression as ____happy_____. She is making eye contact with the readers which gives them the feeling that she is __confident_. Her hair and make-up are ____fashionable and pretty _____ which reinforces the idea that members of the Royal family or celebrities are ______posh and fashionable ______. The colour green of her dress connotes ___natural and a lucky colour___________ ."
Grazia is a fashion and lifestyle magazine aimed at women. We can tell this from the cover lines __the 8 new insta hits ""____and _____shake up your wardobe ___ that show the reader _____that she is fashionable and up to date with clothes and fashion__.
4) Look specifically at question 3 - modern social and cultural values in Tatler. Complete the following using your own words:


Tatler is interested in lifestyle and hobbies of the rich and famous elite, which is its target audience. We can tell this through the colour scheme which is _______gold and pink_____ which has connotations of _______luxury_______________________. The cover lines such as _____oops my clothes fell of_____________ and ______the one month gap year __________________ are talking about ____jewllery _and sex________________ which will interest the upper class audience because ______they have disposible money to spend on expensive accsorries _________.


Tatler uses a high fashion model in a _____relaxing_________ pose, wearing clothes that look ___fashionable__________ and ___rich __________. The gold colour has connotations of ____rich and luxury_______________ and this clashes with the hair and make up because her hair is _______________ and her make-up is edgy which has connotations of __pretty ___.  The setting is blurred but it is outside in some green plants which makes the reader think of ______nature _______________________ and this connects with the main cover story 'The New Posh' because _______its aimed at higher class middle aged women __________________________________________________

5) Now look at question 5. Make three points you could have made regarding the historical contexts of the OMO advert. Then use your really good analysis of the advert to PROVE this point in a POINT / EVIDENCE (from advert) / ANALYSIS style paragraph. 


Women in the 1950s were seen as having to be glamorous and happy with their situation, even if they were doing something mundane (boring) like cleaning. We can tell this by the advert which has __they like cleaning_____________________________________. This tells the audience ___________they want to please their husband _______________________________________


Women in the 1950s were usually associated with more domestic tasks such as cleaning, child care and housework and not usually in the world of work. We can tell this by the advert which has ___________its sexist____________________________. This tells the audience ___women are controlled by menand have  to obay _______________________________________________


6) Personally - give yourself a WWW and an EBI
What Worked Well - which question did you do best at and why?
Even Better If- what will you plan to do differently for the TV CSP assessment?

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